Sunday, 20 of May of 2012

Tag » business

 

How do you get Rich?

(This essay was originally published in Hackers & Painters.)


If you wanted to get rich, how would you do it? I think your best bet would be to start or join a startup. That’s been a reliable way to get rich for hundreds of years. The word “startup” dates from the 1960s, but what happens in one is very similar to the venture-backed trading voyages of the Middle Ages.

Startups usually involve technology, so much so that the phrase “high-tech startup” is almost redundant. A startup is a small company that takes on a hard technical problem.

Lots of people get rich knowing nothing more than that. You don’t have to know physics to be a good pitcher. But I think it could give you an edge to understand the underlying principles. Why do startups have to be small? Will a startup inevitably stop being a startup as it grows larger? And why do they so often work on developing new technology? Why are there so many startups selling new drugs or computer software, and none selling corn oil or laundry detergent?

 

Read More:    How to make Wealth


 

Wealth Building Tip: LUKSA

From Our Friends @ JustSell.com

Too many people are losing productivity on a particular day of the week because of a Flinstone-like mentality perpetuated by sitcoms and morning radio personalities. (Search Twitter for the word “Mondays” at 8 am for proof.)

It’s getting to the point where Tuesdays are the new week. (Wednesday is hump day, Thursdays are almost Fridays, Fridays are practically the weekend and Mondays… They’re for ramping up.)

It’s time for a little luksa (it’s Polish for “let us kick some @$$”… not really… just an acronym we made up).

Could you spark a little positive revolution and help someone break out of the TGIF mentality (or yourself if it applies)? Could you help inspire a “let’s kick some @$$” Monday morning start to the week?

Wouldn’t both be more fun (and profitable)? How about just starting it at home?

Learn to Earn! – JB

 


 

3 Simple Steps to Building Wealth

Building wealth – it’s a topic that sparks heated debate, promotes quirky “get rich quick” schemes and drives people to pursue transactions they might otherwise never consider.

 ”Three Simple Steps To Building Wealth” may seem like a misleading title, but it isn’t. While these steps are simple to understand, they’re not easy to follow.  

The Steps
Basically, building wealth boils down to this: To accumulate wealth over time, you need to do three things:

  1. You need to make it. This means that before you can begin to save or invest, you need to have a long-term source of income that’s sufficient enough to have some left over after you’ve covered your necessities.
  2. You need to save it. Once you have an income that’s enough to cover your basics, you need to develop a proactive savings plan. 
  3. You need to invest it. Once you’ve set aside a monthly savings goal, you need to invest it prudently.
Read more: http://www.investopedia.com/articles/pf/07/three_steps.asp#ixzz1Yhh0tSYZ

 

Target Market Prospecting

Brought to you by Life Insurance Selling.com

We must focus. It is so easy to get distracted by the opportunity of the moment. If you make an inquiry into a product or any other advertised process or technique, the inquiry is followed by an avalanche of emails on the latest opportunity in the insurance industry.

Not too long ago, webinars for prospecting were the rage. It seemed as though every marketing organization in the country was telling us that if we just convinced a prospect to look at a webinar online, they would call us and buy something. Well, that didn’t turn out so well. Nobody called. Insurance agents wasted time and money driving to a dead-end street, only to turn around disappointed, disillusioned and even discouraged.

Whatever has worked will work. No doubt our world is always changing. With change comes opportunity, but human nature doesn’t change. One’s needs remain the same. Agents must focus. What is a good target market for you? How will your practice be defined? If you are trying to keep it simple, then target a specific demographic for a specific purpose.

 Let’s look at an example. Let’s say you want to sell to seniors ages 60-70. Once you have decided on your market demographic, what will you need to know about them? When selling products as a transaction, it’s not necessary to learn much about how your prospect thinks. You just present the merits of the product and let the prospect decide if it’s for them.

When selling financial products, it has become far more complex. A product must now be suitable, and the advertising must be compliant. You are required to know more about your prospect.

So why not go all the way? Find out about everything that could affect the retirement of 60- to 70-year-olds. Stay on top of changes to their lives … What is affecting cost of living? What affects quality of life? What are the latest headlines on federal policy, gas prices, foreign exchange, taxes, health care, Medicare, Medicaid, vehicle options, food, etc.?

All of these things affect peoples’ decisions about money. When you are prospecting, all of this updated knowledge puts you in a position to be of help.

You have defined your market and your product line, but you must discover how to get a favorable appointment. The quality of your lead will be determined by the amount of time or money or both that you are willing to spend. The more you pre-qualify the prospect, the more expensive it gets. If you just want general demographics, that’s far less expensive than interested, specific prospects. A general mailing list costs much less than a tightly defined list, for instance.

Anyway, this is a complex subject that can be understood with research. So, where do you look? Targeted prospecting that is affordable and profitable is achievable. You just need to look until you find it. Don’t give up.


 

Do You Own Your Own Business?

 

I have been blessed to work in the direct sales, MLM and affiliate marketing fields for several years now. When I slow down and take the time to study various issues within the industry, including why some prosper and why some don’t, I found myself coming back to a common theme.  Many times we see the following as part of the benefit statement for the opportunity and that is “Start your own Business”! 

Now I do not want this post to become a platform for weather or not MLM is a legitimate business opportunity. It is and there are hundreds if not thousands of examples out there operating successfully with a MLM style compensation plan in place. 

Starting your own business is a huge benefit statement to many because going back to the roots of our great country that’s what has made our economic structure so successful .  People come to America to get a new start, start their own business, become successful and live the good life!! WOW! The American dream …right? However, what I see are many direct sales and MLM companies making a mistake of promoting  it inaccurately.  The opportunity to be in business for your self is not always a true fact of the industry.  Now, before you go getting yourself all worked up and looking for my comment section let me explain.

My personal opinion on owning your own business is defined as the following: 

You create or help create your product or service to be offered

You do the research for piecing together a viable compensation plan

You front the capital to purchase re-sell rights to an existing product or service

You invest in the immediate start up and infrastructure needed to deliver said product or service.

You are the OWNER / CEO of said company .

With most Direct sales and MLM opportunities it’s just that an “opportunity”. Somebody else has already done all the work listed above. You are just coming in as a direct sales person for that product or service and will be paid a commission for sales generated.  Now …Yes it can become a functioning independent business, but you need to first establish yourself as an independent business owner offering that companies product as part of your product mix.  Make since?  IE: JBNET Marketing is an affiliate partner with 2GSM and 911 Gas Card who in essence have contracted with me to sell their services under my business name.  Yes?    

OK, Now that we have established what a business owner is or is not how does that relate to prospecting for new business into your MLM opportunity?  My main concern here is that we are cautious when presenting a benefit statement to our prospective customer or new business partner.  I want people to understand that to make money in any opportunity a sales transaction has to take place. Now if that sale comes through somebody visiting my web site and pushing the “Buy Now” button or it’s me sitting across the table and asking them to “Sign Here doesn’t matter.

We are sales people first looking to talk to people (prospects) who do not own what we sell and want to listen to our solution.  The “ownership” comes from taking charge of your  goals, putting them into a written action plan and then applying massive action to that plan!

 To your success!

Jeff Beeman


 
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