An Inexpensive Way To Generate Leads Is By Listbuilding
leads, lead generation, listbuilding, list building
The recommended way to get leads in the past was to purchase them from a lead generating company.
This could be expensive to say the least. Often times the lead gave an angry response when called
saying they had no idea how you got their information and to not call them again! Personally,
I believe the only ones who come out ahead on purchased leads are the companies who sell them.
Thankfully, there are many other ways to acquire leads, such as list building, that are less expensive
and definitely less confrontational!
The term. “the power is in the list” is so very true. Since people have opted in to be on your list, you are
free to contact them with business opportunities, tips, tools, and resources. It’s important to understand
that if you think it is ok to blast your list with one thing after another, the only thing you will probably see is a
list where no one stays around long.
Take the time to build trust and rapport with the people on your list. Offer them value and relevant content and they
will not only be loyal followers but they will recommend you to others. They will also be more receptive to take a look
at the opportunities and resources that you have taken the time to send to them and that it is worthy of their consideration.
Unless you take the time to build relationships with the people on your list first, you will not see the
results you want.
There are several ways to build your list. One of the best ways is to offer a free report or e-book. People fill out your opt in form
and submit it, they are asked to confirm it and then they receive the requested download. You can include some wording
thanking them for their interest in receiving the free report or e-book and that you would like to send them some
information of value from time to time and to click here to confirm it
The form can be part of a splash page, squeeze page, on your blog or website, a link in your signature file,
use your imagination. Just don’t spam them that would defeat what you are trying to do.
Great List Building tools!
Date: July 19, 2011
Categories: Prospecting
